Eye: Tracking

To understand behavior, researchers analyze several key metrics:

At its core, eye tracking is the process of measuring the point of gaze (where one is looking) or the motion of an eye relative to the head. Modern systems translate these movements into a data stream that includes pupil position, gaze vectors, and specific gaze points. How the Technology Works eye tracking

This article explores the mechanics, applications, and future of eye tracking, explaining why this data stream is becoming essential to our digital lives. What is Eye Tracking? To understand behavior

Most professional-grade eye trackers use : and future of eye tracking

: A projector emits near-infrared light (invisible to the human eye).